Event Planning | Axton Events

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Marketing to Brides in 2012

December 30, 2011 BrigitAxton No comments

Happy New Year Everyone!!

I hope that everyone has had a wonderful holiday season and is looking forward to the New Year!

Being that you are a business that caters to the bridal industry, you know how important it is to prepare your marketing strategy for the new year. I also understand that you know January and February are the busiest times for bridal shows.

A bridal show is one way to not only save money on marketing, but also, to use your marketing dollars to the best of your ability.

Bridal shows bring 100′s of potential clients to YOU.

That means you don’t have to go looking for them!

What better way to market your business!

Bridal Fair, Inc. is the longest running show in the U.S. and Canada. They have a long standing track record of providing Quality and also, even more important, giving the businesses that participate, the Return on Investment.

Many have even said that they have booked more jobs from participating in Bridal Fair, than in any other show!

Some of you may already be committed to one or more shows already, however, what better way to stay in the public eye than to continue down that path?

Staying in the public eye is key! Saturate the market with your company and services!

You are trying to gain a client for LIFE, not just their wedding day! Brides are not coming to these shows to just plan their wedding day, they are planning their future! They want people in all industries, that they can TRUST and REFER!

Bridal Fair, Inc. shows have an average of over 2,000 attendees, with an average of 600 brides!

In 2009, the last show Bridal Fair did in OKC, 756 brides registered and came to this sought after show!

Promotion for the Bridal Fair, on February 25th, is through News9, Renda Broadcasting, Oklahoma Wedding Ideas, and Brides of Oklahoma. Therefore, we will be reaching the majority of the state with our advertising.

We are also working out a promotional deal with Lamar Advertising.

Each participant will receive shared mentions on our marketing ads with News9 and Renda Broadcasting.

You also have the option of buying into one of the actual air time packages, which Bridal Fair has been given exclusive discounts from News9 and Renda Broadcasting, to offer you.

Another, of the many advantages of participating in Bridal Fair, is their Lead List – which is golden! Bridal Fair takes approximately 3 weeks, after the show, to send you a CD (Golden Opportunity Book), with several different formats to use. They meticulously go through all of the information and make sure all of the email addresses are correct and not “undeliverable”.

Also, please see the attached summary of the new marketing product, SmartStart Bridal Network, that Bridal Fair, Inc. will be launching right after the new year.

With a purchase of a booth space, you will receive a one-year subscription to this brand new, innovative technology!

NO ONE has this technology Bridal Fair, Inc is getting ready to launch!!!!!!

Those are just a taste of what we have to offer! All that we have to offer is outlined in the attached package.

If you want to grow your business and not only gain a client for their wedding day, but also build a relationship to where you gain a client for life, that refers you, then this is the show to participate in!

Reserve your booth space today!

I look forward to working with you in 2012!

If you can’t view the image above, copy and paste this URL into your browser:
http://my.brainshark.com/2012-Season-BRIDAL-FAIR-Sales-RETAIL-VOKC-Direct-682492100?tx=WMBA&intk=31626639&re=1&r=YnJpZGFsZmFpckBlbWFpbC5jb20%3d

The duration of this content is 9 mins 5 secs.
Please note that you may access the agreement and additional materials in PDF format directly from this email.

Thank you so much for your time! I greatly appreciate it! I hope you have a fabulous celebration to bring in the New Year!

Brigit Axton

Axton Events

(405) 820-8860

http://axtonevents.com/

http://www.facebook.com/AxtonEvents

Bridal Fair, Inc.

http://bridalfair.com/

http://www.facebook.com/profile.php?id=1820201866

Red Room Event Center

http://www.redroomparty.com/

http://www.facebook.com/pages/Red-Room-Event-Center/257820297563480

NORMAN, OK

We are booking for Holiday Parties, Live Music, Meetings, Wedding Receptions, Banquets, Fund Raisers, Fraternity and Sorority Parties, Birthday Parties, etc!

For Booking Information: (405) 579-2000

Sweet Tart….Anyone?

May 11, 2011 BrigitAxton No comments

Krystal McKinley with Sweet Tart Pinups, Joley Photography and Studio FAB is a FABULOUS photographer, make up artist and a great friend!

She was a Sponsor for the 2011 B.A.B.E. Experience and did a fantastic job!! Love working with her!

She can do anything from family pictures or a wedding / event to a boudoir session! Whatever tickles your fancy!!

She does Exceptional Make-up…… Studio FAB also teaches classes on how to properly apply make-up!

Be sure to give her a call for your next photography and/or make-up needs. She will take care of you!!

Norman, OK 405.245.4545

Carino’s Catering

May 11, 2011 BrigitAxton No comments

Carino’s Catering was a vendor at the 2011 B.A.B.E. Experience.

They had some great food to sample and were wonderful to work with!

They offer a free taste testing for anyone looking to hire a fabulous caterer.

Be sure to schedule a tasting for your next event!!

(405) 447-5000

Brigit Axton’s Bridal Extravaganza

December 01, 2010 BrigitAxton

(SPACE IS LIMITED — For Exhibitor information, please email: info@axtonevents.com)

I love to plan weddings and put on parties for people! I strive to create the best Experiences, not just events, to remember and cherish! I also love to work with the best professionals in the wedding & event planning industry. Building these relationships and bringing people and businesses together, to create special moments, is who I am and what I truly love to do.

As an Oklahoma Event Planner, it is important to me to bring new ideas to the table and explore them further. Because of this, I would like to share an event I will be putting on April 10, 2011, at Riverwind Casino in Norman, Oklahoma!!

This idea was brought to me, by someone I truly, love and respect, and who makes me believe in myself more. I absolutely fell in-love with this idea! I took it, completely absorbed it, brainstormed and now, I am bringing it to life!

I cannot wait to share this EXPERIENCE with YOU!

It makes me smile every time I think of this different kind of Bridal Show. This WILL be like no other Oklahoma bridal show or any other bridal show, really. This will be an Extravaganza! A Bridal Fashion Show with a Love Story! A party, celebrating Brides and the journey you are about to embark on.

I want to engage all of your senses…

Sight…Sound…Smell…Touch…and Taste.

There will be Swag Bags to the first 400 Brides through the door, with all kinds of goodies to wet your appetite!

There will also be lots of door prizes, some pretty Fantastic Raffles and a Big Grand Prize drawing!

My company, Axton Events and I, are so blessed to have the following Sponsors; Experts in the wedding planning industry, such as Riverwind Casino, Men’s Wearhouse, BeLoved Bridal, OKCParties, Bill Veazey’s Party Rental, 360OKC, Joley Photography, Sweet Tart Pinups, King’s Limousine, Hair Lounge by Miranda, Shall We Dance?, Julia’s Academy of International Dance, Whimsical Weddings & Events, OKC Wedding Ideas, Michelle’s Destination Unlimited, El Dorado Resorts & Azul Hotels by Karisma, Simply Scrumptious Gourmet Catering, Howard Brothers Florist and Miss Charla Corn!

Not to mention, our fabulous Cast!!-

My mission is to provide YOU, The Bride, with top businesses in the wedding planning industry, that will help you plan and prepare for Your Special Day, with professionalism and expertise.

Examples of Exhibitors that may be present:

Announcements, Bridal Accessories, Bridal Fashion & Formal Wear, Bachelor/Bachelorette Ideas, Balloon Design, Beauty, Cakes, Carriage Service, Catering, Ceremony Venues, Chair Covers, Chapels, Chocolate Fountains, Counseling, Dance Instruction, Event Professionals/Planners, Floral Design, Gifts/Favors, Gift Registration, Gown Preservation, Guest Accommodations, Health, Honeymoon & Travel, Ice Cream Companies, Ice Sculptures, Invitations, Jewelry, Lighting, Limousines, Linens, Liquor, Beer, Wine & Champagne, Music & Entertainment, Officiants, Photobooths, Photography, Reception Venues, Rehearsal Dinner Ideas, Rentals, Travel Agencies, Videographers

And much, much more………….

Furthermore, you will not just see a Bridal Fashion Show; you will experience a love story that will engage your emotions of happiness, excitement, and passion!

I want YOU to reach for your dreams!

Ticket prices: $7 online; $10 at the door

VIP Tickets: $25

You can buy tickets through TicketStorm.com

For every ticket purchased, $1 will be donated to the Japan Relief Fund through the American Red Cross. Please help to support this cause!

(VIP ticket price includes VIP seating in balcony for the show and complimentary hors d’oeuvres and 1 drink ticket for a signature drink!!)

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Want to show up to the Extravaganza in style?

Courtesy of:

Show up in style and sit in the VIP section, upstairs, to experience this Never Seen before Bridal Extravaganza!!

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Simply Enter Your Name & Email Below For A Chance To Win!

Open Bar or Not and How Much Food?

November 07, 2010 BrigitAxton

Do you have to have an open bar?

That depends on how important it is to you and what your budget can support. An open bar is likely to be your most expensive option, since it will be necessary to cover a wide range of tastes and choices. It also depends on the facilities offered by your reception site and the time of your reception. More and more couples are choosing alternatives to the open bar.

Some preferred options include:

* An open bar with time limits, such as during the cocktail hours only.

* Offering one signature cocktail, along with wine and beer.

* Serving punch, both non-alcoholic and with alcohol.

* Having champagne passed by gloved servers. Predetermine the number of bottles you want served and stop service when that amount is used.

How much food is enough?

If you have hired a professional caterer, be sure to ask them how much food they will provide, per person. You definitely don’t want to run out of food. However, if you are preparing to handle food for your reception, here are some helpful hints:

If you are serving “plated” meals, caterers usually figure per person – 6 – 8 oz of the main dish (meat, fish or vegetarian), 4 – 6 oz of starches like rice or potatoes, 4 oz of vegetables and 6 oz of salad.

Buffet meals tend to double the amount shown above. People tend to make more than one trip to the buffet table. Be sure to always consider your guest list, such as their age, gender and activity levels. That will help to determine the volume of food they are likely to consume.

I hope you have enjoyed this information and that it is helpful to you, for your event! Be sure to keep checking back for more helpful hints!!

Yours….in Creating Experiences, not just Events!

Brigit Axton

Destination Wedding Venue

November 04, 2010 BrigitAxton

I follow a lot of event planning businesses and blogs and I love to read what people think and feel. I also love to see what new places there are to have a wedding or event. The world is large and there are so many beautiful places to create a special and memorable moment. Indulge yourself when you can!

Check this gorgeous “epitome of exotic indulgence” resort out!

Cabo Azul Resort located in Los Cabos, Mexico.

Food 4 Kids – Fashion Show

September 15, 2010 BrigitAxton

Broadway Florist, LLC in Moore, OK and the Regional Food Bank of Oklahoma are having a Food 4 Kids Fashion Show this Saturday, September 18th. Proceeds benefit backpack program at Moore Public Schools. Tickets are $25 and lunch is provided! Get your ticket today before they are all gone!!!

Featuring Guest Emcee: Michael Moore, Moore’s Yellow Rose Theater

Time: 11:30am

Where: First Baptist Church Moore

Contact: Broadway Florist – 328 N. Broadway, Moore / 405-793-8889 (Tax Deductible / Cash or Check accepted)

“Most of us can’t imagine going home to an empty refrigerator. Empty pantry. Empty stomach. Yet that’s the reality, everyday, for more than 350 elementary students in Moore Public Schools. But, thanks to the Regional Food Bank of Oklahoma’s ‘Food 4 Kids’ backpack program, many of these children can go home from school, on Friday, with a generous supply of healthy, kid-friendly foods to get them through the days they are not in school.”

Fashions From:

Peek-a-BooTique

Venue issue

August 31, 2010 BrigitAxton

Ok, here is my experience with a certain Restaurant at Lake Thunderbird in Norman, Oklahoma…

I booked their restaurant for a surprise birthday party, for a client, a few weeks ago. Everything was going well, until yesterday, one of the owner’s called me and informed me that the amount of food we agreed on, for the price per person, was not going to work. So, naturally, I said “ok, lets work this out”. By the end of the conversation, I thought we were working out the menu and price. However, this morning, I get a call from the other owner and he tells me he needs to just send my client’s deposit back. When I asked why, he refused to give me an answer and told me it didn’t matter. He ended up hanging up on me, when I continued to ask for a reason and why we couldn’t work this out.

So, by the end of it all, one of the owners actually shows up to my clients home, unannounced, with the deposit check and proceeds to call me and let me know that it has been taken care of and that I am to never contact them again for any events. She also proceeds to tell me that I was trying to rip them off. How is this possible, when we worked together on the menu and price?

I have no idea what has happened. I don’t understand how the price per person, for the amount of food we had originally agreed upon, has turned into my fault and that I was ripping them off. I wasn’t making any money off of it!

It is all very strange to me and I recommend that people do not try to book an event there. I have never had this happen before and I am totally flabbergasted as to what all actually happened here. It is very sad. They have a beautiful piece of property out there.

I am just thankful that I was able get the venue and catering situation figured out, by the end of today, since this party is in less than two weeks. My client is very happy with how I have handled the whole situation and I truly look forward to putting together a great party for them!

Oh the life of an event planner…kinda like a box of chocolates….you never know what your going to get!

I hope this has provided you with some entertainment for the evening…

-Brigit Axton

Renaissance Hotel Downtown OKC

August 27, 2010 BrigitAxton

I had a fabulous lunch with Ginger Smith, the Regional Sales Manager, for the Renaissance Hotel downtown OKC. I got a great tour of the Spa at 10 North and the hotel. Great colors!! I am every excited to be taking several ladies for a Spa Day, in March 2011. We are going to have a blast!

Renaissance Hotel Downtown OKC

The full service design and production company

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Happy New Year Everyone!!

I hope that everyone has had a wonderful holiday season and is looking forward to the New Year!

Being that you are a business that caters to the bridal industry, you know how important it is to prepare your marketing strategy for the new year. I also understand that you know January and February are the busiest times for bridal shows.

A bridal show is one way to not only save money on marketing, but also, to use your marketing dollars to the best of your ability.

Bridal shows bring 100′s of potential clients to YOU.

That means you don’t have to go looking for them!

What better way to market your business!

Bridal Fair, Inc. is the longest running show in the U.S. and Canada. They have a long standing track record of providing Quality and also, even more important, giving the businesses that participate, the Return on Investment.

Many have even said that they have booked more jobs from participating in Bridal Fair, than in any other show!

Some of you may already be committed to one or more shows already, however, what better way to stay in the public eye than to continue down that path?

Staying in the public eye is key! Saturate the market with your company and services!

You are trying to gain a client for LIFE, not just their wedding day! Brides are not coming to these shows to just plan their wedding day, they are planning their future! They want people in all industries, that they can TRUST and REFER!

Bridal Fair, Inc. shows have an average of over 2,000 attendees, with an average of 600 brides!

In 2009, the last show Bridal Fair did in OKC, 756 brides registered and came to this sought after show!

Promotion for the Bridal Fair, on February 25th, is through News9, Renda Broadcasting, Oklahoma Wedding Ideas, and Brides of Oklahoma. Therefore, we will be reaching the majority of the state with our advertising.

We are also working out a promotional deal with Lamar Advertising.

Each participant will receive shared mentions on our marketing ads with News9 and Renda Broadcasting. You also have the option of buying into one of the actual air time packages, which Bridal Fair has been given exclusive discounts from News9 and Renda Broadcasting, to offer you.

(SPACE IS LIMITED — For Exhibitor information, please email: info@axtonevents.com)

Want to show up to the Extravaganza in style?

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Each participant will receive shared mentions on our marketing ads with News9 and Renda Broadcasting.

You also have the option of buying into one of the actual air time packages, which Bridal Fair has been given exclusive discounts from News9 and Renda Broadcasting, to offer you.